Sunday, March 22, 2009

Build Your Own Insurance Business with InsureAmerica

Dallas-based InsureAmerica Management Company has released a new Internet site, www.byoib.com, to aid in recruitment of nationwide health insurance agents. Complete with commission examples, earnings potential breakdowns and an income potential calculator, interested health insurance agents can get a good look at the opportunity InsureAmerica has to offer. 

The new website is part of the company’s aggressive growth and expansion plan to further extend its national reach. 

“We know we have a business opportunity and a system that health insurance agents and agency owners can be successful with. We just needed an avenue to express this,” states Dan Roberts, Vice President, Sales and Marketing. “The days of simple newspaper ads are a thing of the past. People want more information and want to know what you can do for them. This is what our recruiting site is about…the agents and what we can do to make them successful.” 

The website address, www.byoib.com, comes from the acronym of the phrase Build Your Own Insurance Business, which is the recurring theme of the website. InsureAmerica isn’t about selling health insurance. It’s goal is to also help others grow their own businesses. 

“Selling health insurance and running your own insurance office is a daunting task and at times agents can feel like they are all alone. Through this website we want to convey to potential agents that we are here to help them and that they are not successful because of us, but that we are successful because of them. We have people in our group that have built very lucrative businesses and enjoy helping others do the same,” says Dan Roberts, Vice President, Sales and Marketing. 

In addition to being able to see commissions and earnings information, potential agents can find out more about the products that InsureAmerica represents, the in-house lead program and company background. 

About InsureAmerica 
Headquartered in Dallas, TX, InsureAmerica has been providing individuals and small businesses with quality health insurance for 17 years. The company has a nationwide presence with agents in 30 states. Insurance of America offers health insurance, life insurance and health savings accounts, among other products. All products are provided by A-rated or better carriers and endorsed by the National Business Association.

Using Payday Advance Loans Wisely: Emily’s Smart Move

Thinking about taking out a payday advance loan but worried about falling into a debt trap? Read this real-world scenario of how one person navigated the maze of payday advance loans to stay out of debt. 

Ever wonder how some people manage to take out expensive payday advance loans and still come out on top financially? It’s not easy, but it is certainly possible. This is the story of Emily, one person who used a payday advance loan to dig herself out of a financial rut. 

Emily’s charge card, car payment, cellular phone bill, and rent were all due in three days, $1,500 total. Emily had $500 in the bank. Her monthly pay check wouldn’t come for ten more days, and her boss said no to a payday advance. Loans were out of the question, she thought. She needed the money in three days, and a bank loan would take that long just to mail her the paperwork. 

If Emily was late paying her $300 credit card bill, she would incur a $35 late fee which would make her balance exceed her credit limit, earning her a $50 over-the-limit fee. She couldn’t afford to be late on her car loan, cellular phone or rent, even though there were no late fees. Having paid each of those bills late a few times in the past, she’d be skating on thin ice if she did it again. 


Cash Advance Payday Loans: Emily’s Salvation? 



Emily decided to apply for a cash advance payday loan. She knew it would be foolish simply to trust a lender of these loans for information. Searching on the internet, she found a website that did not belong to a payday advance loan lender, but instead reviewed the payday loan lenders. 

She visited the website of online payday advance loan lender that was rated particularly well. Emily knows there are a lot of cheats on the web, so she was careful. Here’s what she looked for: 


• The loan company’s website had a link to the Better Business Bureau. Clicking on the link, Emily saw the company’s record: member in good standing with no unresolved complaints. 


• The loan company’s application clearly stated what the fees were, and what the annual percentage rate (APR) was. It also stated what penalties Emily would have to pay if she did not pay back the loan on time. 


• Looking at a few other websites, Emily saw that the original loan company’s loan terms, fees, and interest rates were competitive. 


• She double-checked that her upcoming paycheck would be enough to cover all her outstanding bills. 


• She then checked into all the bills she would have to pay in between her upcoming paycheck and the one after that. After all, with her next paycheck going to repay the payday advance loan, she would need to make sure there was enough money left over to pay her remaining bills. She didn’t want to have to take out another loan after that. 


• Emily figured out that she would have $300 left over after she paid all the bills between now and the next month’s paycheck. Living for 40 days on only $300 would be a challenge. But she decided she could do it if she economized. She would bring her lunch to work rather than buy it in the cafeteria, and give up going out at night--including un-inviting herself from a co-worker’s upcoming birthday party at the neighborhood bar. 


• She posted notes on her refrigerator, steering wheel, and wallet, reminding herself not to make too many car trips, waste food, or splurge. She made herself the goal of reading several books she’d always wanted to read, rather than going out. She got them free from the library. 



Did Emily’s Payday Advance Loan Plan Succeed? 



Fully prepared, Emily took a $1000 cash advance from the ABC Loan Company and repaid it on the 15th along with a $50 fee. She saved $85 in credit card penalty fees. She also stayed on the good side of her landlord, car loan lender, bank, and cellular phone provider. 

The experience also brought home to Emily that she was living too close to the limits of her paycheck. She realized that she would be better off moving out of her studio apartment, into a room in an apartment of a few friends. She’d also save money on gas by moving closer to work. 

Today, Emily is grateful to the payday lender for saving her from financial disaster. She’s also proud of herself for being able to stay out of the debt trap so many other payday cash advance borrowers get into. She recommends to all her friends that if they ever get a payday loan, they do their homework, just like she did. 

Do You Need Bad Credit Help

? Are you one of thousands with no 
credit and no collateral to help secure approval, or you just 
have extremely bad credit and no one wants to help you, and all 
you hear is stories and more stories? 

Bad credit is a term used to describe a poor credit rating. 
Common practices that can damage a credit rating include making 
late payments, skipping payments, exceeding card limits or 
declaring bankruptcy. Bad Credit can result in being denied 
credit. 

Bad credit can result in a negative rating from the credit 
reporting agencies. Many factors can contribute to someone 
getting a "bad credit" rating, among these are non-payment of an 
account or late payments over an extended length of time. 
Whether non-payment of an account is willful or due to financial 
hardship, the result can be the same, a negative rating which 
will result in a low credit score. However, lenders are more 
willing to work with individuals if the person contacts the 
lender to let them know they are having problems meeting their 
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A credit score is defined as a statistical method of assessing 
an applicant's credit worthiness. An applicant's credit card 
history; amount of outstanding debt; the type of credit used; 
negative information such as bankruptcies or late payments; 
collection accounts and judgments; too little credit history, 
and too many credit lines with the maximum amount borrowed are 
all included in credit-scoring models to determine the credit 
score. 

Raising your credit score is possible. It's a well known fact 
that lenders will give people with higher credit scores lower 
interest rates on mortgages, car loans and credit cards. If your 
credit score falls under 620 just getting loans and credit cards 
with reasonable terms is difficult. 

Here are five things that you can use to raise credit score. 

1. Correct obvious mistakes. 

Your credit score is what shows up in your credit report. Review 
your reports from all three credit bureaus for accuracy once a 
year as well as several months before applying for a loan. 
Changing a mistake on your report can take 30 days to three 
months, or more. Get Your credit report from the three major 
bureaus: Experian, Trans Union and Equifax. 

2. Pay Your Bills On Time 

Your payment history makes up 35% of your total credit score. 
Your recent payment history will carry much more weight than 
what happened five years ago. 

Missing just one payment on anything can knock 50 to 100 points 
off of your credit score. 

Paying your bills on time is the best way to get started 
rebuilding your credit rating and raising your credit score. 

3. Reduce your credit card balances. 

A heavily weighted factor in your FICO score is how much money 
you owe on your credit cards relative to your total credit 
limit. Generally, it's good to keep your balances at or below 25 
percent of your credit card limit, said Jeanne Kelly, founder of 
The Kelly Group in Brookfield, Conn., which helps clients 
improve their credit scores. 

4. Don’t Close Old Accounts 

In the past people were told to close old accounts they weren’t 
using. But with today's current scoring methods that could 
actually hurt your credit score. 

Closing old or paid off credit accounts lowers the total credit 
available to you and makes any balances you have appear larger 
in credit score calculations. Closing your oldest accounts can 
actually shorten the length of your credit history and to a 
lender it makes you less credit worthy. 

If you are trying to minimize identity theft and it's worth the 
peace of mind for you to close your old or paid off accounts, 
the good news is it will only lower you score a minimal amount. 
But just by keeping those old accounts open you can raise credit 
score for you. 

5. Avoid Bankruptcy 

Bankruptcy is the single worst thing you can do to your credit 
score. Bankruptcy will lower your credit score by 200 points or 
more and is very difficult to come back from. 

Once your credit score falls below 620, any loan you get will be 
far more expensive. A bankruptcy on your credit record is 
reported for up to 10 years. 

The reality of a bankruptcy is it will limit you to 
high-interest lenders that will squeeze out high interest rate 
payments from you for years. 

It is better to get credit counseling to help you with your 
bills and avoid bankruptcy at all costs. By getting credit 
counseling instead of declaring bankruptcy you can raise credit 
score over a much shorter period of time. 

Employee Evaluations: Four Tips to Help Managers with Performance Review Conversations

Managers talk with the people on their teams every day. Whatever the topic, most of these conversations happen with no stress, little anxiety, and minimal tension. But when the conversation is about an employee’s performance, anxieties often abound. Here are four ways to reduce the tension and defensiveness that too often surround performance evaluations. 

1. Don’t wait for the meeting to deliver the performance appraisal form. 

I worked for large corporations for fifteen years before beginning my consulting career. Every one of those companies — GE, United Airlines, PepsiCo — took performance appraisal very seriously. And my bosses at those companies also took their responsibilities for performance evaluation seriously as well. But all of my bosses kicked off the appraisal discussion in a way that was guaranteed to get it off to a bad start. How did they begin? They set up the time for the meeting and then waited until I was sitting across the desk to hand me their completed appraisal form. 

At the start of the meeting my boss would give me his appraisal form and I would engage all of my speed-reading skills, whipping through the document as fast as I could to see what he had said about my performance. While I was reading the evaluation (and probably missing some key points in my haste to take everything in) my boss would be behind his desk, pretending to work, but in truth trying to gauge how I was reacting to the evaluation he had written. 

What a terrible way to begin! Don’t wait until the meeting starts to give the employee your performance appraisal document. It’s far more effective to go up to the employee an hour or so in advance of the meeting, and say something like this: “Mary, you know we’re getting together at two o’clock to go over your performance appraisal. Here it is. Why don’t you take some time between now and then to review it? Read it carefully and jot down any questions that you’d like to ask.” 

Giving the person the appraisal to review in advance of the meeting can lessen defensiveness. It allows her time to think about what you’ve written and prevents spur-of-the-moment reactions. You’ll usually find that giving the person a chance to read what you’ve written in advance produces much more effective business discussions. 

2. Set a time frame (and give yourself an extra fifteen minutes). 

Your discussion of a person’s performance evaluation may be one of the most important interactions you'll ever have with that individual; make sure you’ve allowed enough time. In most cases, an hour should be sufficient to review the appraisal document itself as well as discuss many of the other subjects that often pop up during performance reviews — development activities, career plans, and future goals and projects. Make certain that the very next activity you’ve scheduled after finishing the review isn't one that must begin at a set time. If you provide yourself with a little flexibility at the end, you can take the time to wrap up the discussion comfortably. 

3. Don’t start by discussing the form itself. 

Yes, the form is important, but the form simply serves as the formal record of your assessment of how well the individual has done over the past year. Rather than beginning with the first entry on the appraisal form and moving lockstep through the document item-by-item, it’s more effective to start by asking a general question that requires the employee’s thoughtful consideration: “Tim, you’ve had a chance to read the appraisal. Why don’t you start by telling me how you feel the past year has gone?” Then listen as the individual responds and continue the discussion from there. 

4. Don’t fixate on getting the employee to agree with your performance appraisal. 

One of the most common questions managers ask me during training sessions involves how they can gain an employee’s agreement with what they’ve written in the performance appraisal, particularly when what they’ve written isn't entirely favorable. “Don’t try!” is my advice to them. 

What is a performance appraisal? It is a formal record of the supervisor’s opinion of the quality of the employee’s work. Pay attention to the key phrase, “. . . the supervisor’s opinion . . .” 

Of course the employee is going to have a different opinion — all of us believe we’re above average. The goal in the performance review discussion is not to gain the employee’s agreement, although it is nice if that happens, the goal is to gain the employee’s understanding. As long as the employee understands how you came up with the evaluation, you’ve done your job. Of course, he may disagree (particularly if you’ve set the bar high and have tough, demanding standards). But don’t waste time trying to convince a person that you’re right and she’s wrong. The important thing is that she understands your expectations and how her performance was assessed. 

There’s a lot more to conducting good appraisal discussions, of course. But these four tips should make a tough job just a little bit easier. 

Understanding The Provisions Of Your Extended Auto Warranty

An extended auto warranty can be a confusing document for many people. Indeed, there are very few people who actually completely understand the terms and conditions -- and the requirements placed on the consumer -- associated with an extended auto warranty. In this article, the reader is provided with a general overview of the standard terms and conditions associated with an extended auto warranty. 

By understanding the terms, conditions and provisions of an extended auto warranty, you can determine if the added protection is right for you. Do keep in mind that when you purchase a new automobile, the manufacturer provides you with a relatively comprehensive warranty at no additional charge. As a general rule, an extended auto warranty expands the term that the manufacturer’s warranty will remain in place. For example, there are warranties available that will expand the length of coverage from a standard three year term to five or even ten years. (In some instances the extended warranty will also broaden the items that are covered by at least some degree.) 

When considering the purchase of an extended auto warranty, you need to closely examine what precisely you will gain by paying additional money for the added protection. As mentioned, the primary benefit that can be had by purchasing most extended warranties is a lengthening of the amount of time the automobile will be protected by the warranty coverage. Extending the warranty may not make practical sense in some situations. For example, if you have purchased a new automobile that comes with a standard three year warranty coverage, you will not want to obtain extended protection if you will not own the car much beyond the three year term. 

Some extended auto warranty plans also expand the breadth of coverage. If you tend to be “hard” on a car, if you tend to incur a significant number of bills for auto maintenance, repair and the like, an extended and expanded warranty program that will provide broader coverage may be a perfect idea for you. 

There are a number of oftentimes overlooked elements associated with an extended auto warranty that are extremely important. First of all, many extended auto warranty plans require you to obtain service work on your vehicle at a specific location. Many such plans require you to obtain service work at the dealership or at another specifically authorized service center. If you obtain service work elsewhere, you may void or cancel the warranty all together. 

Another common provision on most extended auto warranty plans oblige you to obtain regular service on your vehicle within specifically delineated timeframes. A failure to obtain such service will result in the voiding or cancellation of the warranty. 

In the final analysis, before you spend additional money on an extended auto warranty, you need to take the time to weigh and balance the costs and benefits, the obligations and recompenses that are associated with the proposed warranty plan. By doing your homework in advance of enrolling in any extended auto warranty plan you will make certain that you elect the coverage that best meets your particular needs. 

Auto Insurance Rates

will vary depending on the insurance agency, your driving record, and the type of insurance you are looking to purchase. I you are looking for affordable car insurance or truck insurance then read on.

There are ways to reduce your premiums without giving up coverage. One of the easiest things to do is get auto insurance rate quotes online. This will allow you to comparative shop stress free.

Raising your deductibles is the easiest way to reduce your rates. The higher the deductible, the lower the premium will be. The deductible is the portion you will have to pay in the event of accident, before your insurance coverage steps in. It’s important not to carry a deductible that’s more than what you are able to pay. Your insurance company will not honor its portion of the claim until you’ve paid your deductible. However, the higher your deductible the lower your premium cost will be, so you need to find a

Always remember to ask your insurance broker for any available discounts. Quite often we forget to ask and they don’t seem to volunteer the information. A clean record on the current policy for a certain period of time, having your homeowner's coverage with the same insurer, taking a defensive driving course, having an accident free driving record, and having an approved anti-theft device will reduce your auto insurance rates.

The type of car you drive can also reduce your rates. Stay away from cars that have a high class rating. Rates vary among the different makes and models of vehicles. The different rates are based on the risk of accident, cost to repair, higher theft rates for a particular model and replacement costs such as with a new vehicle. So be sure your vehicle isn’t going to be in a category that increases your rates too much.

A safe driving record consisting of no accidents and no traffic violations will get you the most substantial discount. Most insurance companies are very good at recognizing good driving habits. These are the drivers they want to insure because their risk is much lower.

If the car is old and not very valuable, comprehensive insurance is probably not worth buying as it can quickly add up to more than you’d ever receive in the event of an accident. You can save up to 20% by eliminating collision insurance. You may want to opt not to carry collision insurance as well which can save you and additional 20%.

Check around to make sure you are getting the best auto rates you can. Online auto insurance shopping has taken the guess work out of buying insurance and you can very quickly see if you are being hosed. So if your insurance is coming due now is the time to start shopping!.



7 No Cost Tips to Market Your Business

7 No Cost and Low Cost Tips to Market Your Business
by Kathleen Gage

Marketing a business can be fun, exciting and creative. It can also be very frustrating and expensive if one doesn’t know what outcome they are looking for or how to evaluate cost effective methods of marketing.

Over the years people have come to know me for my unique ability to develop low cost and no cost strategies to market and promote a business, product or service. Strategies that have realized incredible returns.

Some of my successes have included:

- Before my last book was published I pre-sold over $8,000 in books
- Over 250 people registered for a recent seminar in less than 2 weeks and the cost to promote was under $25
- One company used my strategies for a career expo and made over $180,000 in consulting fees
- One speaker sold over $23,000 in product sales back of the room at a two hour seminar with strategies outlined in my program

I don’t share this to impress anyone, rather to impress upon you when using the right strategies for your market, you can realize some incredible results.

People have also come to know me as someone who is a stickler when it comes to putting systems in place. My marketing successes are a direct result of the systems I have implemented.

With a bit of forethought, planning and desire, you can successfully market your business in a very effective manner. Below are seven proven strategies sure to increase visibility, leads and sales.

1. Business Cards
Business cards are often one of the most underutilized tools in one’s marketing.
Use the front and back of your business card to gain full benefit. Depending on your market you can put some very valuable information on the back such as a sports schedule, emergency numbers, or special dates people want to remember.

Keep some in your wallet, your automobile, on your desk, and some at home. Be sure to carry them with you wherever you go and be willing to hand them out as opportunity presents itself.

Creatively distribute your card. When you eat out you can leave one with the tip.
If you borrow a library book, use one as a book mark. Hand them to clerks in stores who may know other people who could use your product or service.

When someone gives you their business card be sure to enter their information in your database. Send them a short note or email within 48 hours of meeting them to keep your name fresh in their mind.

2. Send a picture
A great way to keep your name fresh in a customer’s mind is to send them a picture of when they purchased a product or service from you.

Put a picture of a buyer’s auto purchase in a beautiful calendar. Likely, the proud owner of the vehicle will display the calendar for the next 365 days.

For specialty gift shops, when a customer makes a substantial purchase, have a picture taken with the shop owner. Frame the picture and send it to the customer.
Chances are very good the picture will be displayed proudly for friends and family to see.

A dentist who specializes in smile makeovers can easily arrange to have a professional makeup artist and photographer capture the patient’s beautiful new smile. No doubt the patient will be more than happy to show others their new look.

3. Associations
Associations particular to your market are a great resource for marketing. There are associations specific to virtually any industry, job type or business. A quick web search will likely show you how much is available.

A major opportunity within many organizations is the chance to network. Additionally, to make presentations. Along with presentations come publications.
Often, when you do a presentation, you will get a mention in the association newsletter, their Ezine and/or on their website.

In many cases, when an organization has a newsletter or Ezine, they welcome the presenter writing a press announcement for them. It saves them time and often assures you have a better chance of the information making it into the publication.

They may also welcome you writing an article for their publication or website.
This lends itself to pre-presentation visibility. Additionally, you will position yourself as an expert and increase credibility.

Most organizations have the following opportunities that can help you to gain visibility and do some very effective marketing:

-Newsletters
-Internet listings
-Links to you website
-Discounted advertising rates
-Networking opportunities
-Business referral services
-Special recognition events
-Education seminars
-Business and membership directories

In many cases you will need to be a member of the association to take advantage of the multiple marketing opportunities. In other cases membership is not necessary.

4. Committee Involvement
Committee involvement is a great way to give back to the association or community while building visibility for you and your business. In some cases, you may even want to get involved in a committee where you have little experience or knowledge. This will give you an opportunity to stretch yourself and meet and network with individuals you may not have otherwise had the chance to meet.

5. Contests and drawings
Contests are a favorite for many businesses such as restaurants or those that have high foot traffic. Contests are a great way to build your database quickly.
You are generating very hot leads when you have a contest with people who have already frequented your place of business. The key though is to do back -end marketing. Far too many businesses hold contests, get lots of names and do nothing with them. In this case, it is a complete waste of time to hold a contest.
You can advertise a contest to gain new foot traffic in your place of business.
Trade show booths are a great place to hold a contest. Pre-show marketing helps to generate traffic at your booth. Invite people to stop by booth # _____ (whatever your booth is) to enter to win. Creative contests can also generate free publicity.

6. Cross-promoting
Join with other companies who have products or services that compliment yours and promote each other. Let’s say you have a massage business. You could partner with a candle company to sell their candles to your massage clients. They can give out coupons for your massage business. Or the candle company can partner with a gift basket company. Cross-promoting is only limited by your imagination.

This can considerably cut down the cost of business promotion and allow each business to use promotion techniques that might be too expensive to implement alone.

7. Bonuses
Secure special offers from various businesses who want to share a similar market as you. When a customer buys a minimum amount they receive a bonus packet with the various offers from the other vendors. This is a win/win all the way around. The other vendors gain visibility, you have something extra to offer you customers and the customers get incredible value for their purchase.

Be aware of who you cross-promote and joint venture with. You want someone who will be equally committed to a campaign.